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The Business of Streaming and Digital Media

The Business of Streaming and Digital Media PDF Author: Dan Rayburn
Publisher: CRC Press
ISBN: 1136036822
Category : Language Arts & Disciplines
Languages : en
Pages : 240

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Book Description
This book answers the question, "What is the value of using streaming and digital media for my business and what can I expect in return?" The Business of Steaming and Digital Media gives you a concise and direct analysis of how to implement a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between rich media and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies.

The Business of Streaming and Digital Media

The Business of Streaming and Digital Media PDF Author: Dan Rayburn
Publisher: CRC Press
ISBN: 1136036822
Category : Language Arts & Disciplines
Languages : en
Pages : 240

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Book Description
This book answers the question, "What is the value of using streaming and digital media for my business and what can I expect in return?" The Business of Steaming and Digital Media gives you a concise and direct analysis of how to implement a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between rich media and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies.

Streaming and Digital Media

Streaming and Digital Media PDF Author: Dan Rayburn
Publisher: Taylor & Francis
ISBN: 1136032177
Category : Language Arts & Disciplines
Languages : en
Pages : 264

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Book Description
Steaming and Digital Media gives you a concise and direct analysis to understand a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between online video and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies. As part of the NAB Executive Technology Briefing series, the book is geared towards the manager or executive and no technical prerequisite is required. You can quickly learn the technical speak as well as the market and business implications. New In The Book: - Consumer generated content and portals - Distribution of full-length video content - New distribution outlets for delivering content (Sling, TiVO, IPTV) - Addition of Flash streaming technology and Podcasting - Up-to-date market research and data - New industry pricing data

Hands-On Guide to Streaming Media

Hands-On Guide to Streaming Media PDF Author: Joe Follansbee
Publisher: Taylor & Francis
ISBN: 1136033696
Category : Language Arts & Disciplines
Languages : en
Pages : 336

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Book Description
This book describes the steps for creating an on-demand and live streaming video in an all-in-one refernce guide for new users and companies that need introduced to the technology. After reading this book, you will understand: - How the Internet works in relation to streaming media - Client/server technology, specifically related to streaming media - Strengths and limits of streaming media, including best uses for the technology - Choices of streaming media content creation tools

Streaming and Copyright Law

Streaming and Copyright Law PDF Author: Lasantha Ariyarathna
Publisher: Taylor & Francis
ISBN: 1000642763
Category : Law
Languages : en
Pages : 296

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Book Description
This book examines the challenges posed to Australian copyright law by streaming, from the end-user perspective. It compares the Australian position with the European Union and United States to draw lessons from them, regarding how they have dealt with streaming and copyright. By critically examining the technological functionality of streaming and the failure of copyright enforcement against the masses, it argues for strengthening end-user rights. The rising popularity of streaming has resulted in a revolutionary change to how digital content, such as sound recordings, cinematographic films, and radio and television broadcasts, is used on the internet. Superseding the conventional method of downloading, using streaming to access digital content has challenged copyright law, because it is not clear whether end-user acts of streaming constitute copyright infringement. These prevailing grey areas between copyright and streaming often make end-users feel doubtful about accessing digital content through streaming. It is uncertain whether exercising the right of reproduction is appropriately suited for streaming, given the ambiguities of "embodiment" and scope of "substantial part". Conversely, the fair dealing defence in Australia cannot be used aptly to defend end-users’ acts of streaming digital content, because end-users who use streaming to access digital content can rarely rely on the defence of fair dealing for the purposes of criticism or review, news reporting, parody or satire, or research or study. When considering a temporary copy exception, end-users are at risk of being held liable for infringement when using streaming to access a website that contains infringing digital content, even if they lack any knowledge about the content’s infringing nature. Moreover, the grey areas in circumventing geo-blocking have made end-users hesitant to access websites through streaming because it not clear whether technological protection measures apply to geo-blocking. End-users have a severe lack of knowledge about whether they can use circumvention methods, such as virtual private networks, to access streaming websites without being held liable for copyright infringement. Despite the intricacies between copyright and access to digital content, the recently implemented website-blocking laws have emboldened copyright owners while suppressing end-users’ access to digital content. This is because the principles of proportionality and public interest have been given less attention when determining website-blocking injunctions.

Hands-On Guide to Windows Media

Hands-On Guide to Windows Media PDF Author: Joe Follansbee
Publisher: CRC Press
ISBN: 1136034420
Category : Language Arts & Disciplines
Languages : en
Pages : 288

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Book Description
Hands-On Guide to Windows Media is a practical guide that teaches how to distribute audio and video efficiently and effectively over computer networks. This book enables you to get up and running quickly and focuses on one of the most popular tools in the streaming media universe, Windows Media. This book will help you to understand the unique characteristics and demands of streaming audio and video information over packet-switched networks. Ideal even for non-technical readers.

Hands-on Guide to Webcasting

Hands-on Guide to Webcasting PDF Author: Steve Mack
Publisher: Taylor & Francis
ISBN: 0240807545
Category : Computers
Languages : en
Pages : 235

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Book Description
In "The Hands on Guide to Live Webcasting," industry experts address the fastest-growing application for streaming media in all environments from corporations to educational applications--and teach you how to effectively reach your audience. By providing an end-to-end technical overview of the webcasting process, this guide provides both the depth and breadth necessary for mastery of the subject. Webcasting can save valuable resources but many consumers would rather suffer the consequences than attempt to decipher the little information heretofore available on the subject. Now, in one authoritative guide, lies all the answers to saving money, time, and space for your enterprise through webcasting. * Helps you to reach more people, more effectively * This book features the triple threat--breadth, depth, and authority * Step-by-step instructions and advice unique to the technical and business challenges of webcasting * Case studies explore webcasting in corporate, educational, institutional, and consumer environments

DESTROY Digital Media Platforms

DESTROY Digital Media Platforms PDF Author: Christopher Grant Sr.
Publisher: Sevenhorns Publishing
ISBN: 1736388797
Category : Computers
Languages : en
Pages : 68

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Book Description
You take your shot at success and fame. You tell anyone who will listen, “Hey, check me out! I’m on Spotify, Amazon, and YouTube!” Finally, you’re validated. You’re at the table with the big kids — Right? WRONG. YOUR CONTENT EVERYWHERE GETS YOU NOWHERE... Music industry insider Christopher Grant Sr. introduces UnderRepresented Creatives to the groundbreaking concept of Competitive Streaming™ and DESTROYs the idea that creatives must rely on traditional digital media platforms for discovery. He levels the playing field for URCs, as he calls them, to achieve success — regardless of fame, connections, or net worth. “I’m not here to bash traditional digital media platforms like Spotify, Netflix, Amazon, etc., but I know what they’re good at and what they’re not good at. Unfortunately, one thing they’re not good at is making you a star.” —CGrantSr. Christopher Grant, Sr. has nearly 20 years of successful experience in the entertainment industry. As founder and CEO of upstart media company SEVENHORNS, host of the DESTROY Podcast, and founder of TraxBox, Inc., Chris believes in the power of multimedia to impact society for good. One of his lifelong pursuits has been to create and deliver culturally relevant content that challenges the human condition.

Creating Flash Advertising

Creating Flash Advertising PDF Author: Jason Fincanon
Publisher: CRC Press
ISBN: 113614014X
Category : Art
Languages : en
Pages : 256

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Book Description
Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues * Creating ads that balance campaign goals with design constraints * Preparing and building ads with team and QC standards * Using forms and data in ads without file bloat * File optimization techniques for swf files * 3rd party rich media technologies that transcend the 30k banner * Trafficking and tracking ads for impressions, interactions, clicks, and conversions * Using ActionScript to save development time and implement team standards Published projects developed with the practices and AS code presented in the book are available on the companion website http://www.flashadbook.com

Billboard

Billboard PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 60

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Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Multimedia Security Handbook

Multimedia Security Handbook PDF Author: Borko Furht
Publisher: CRC Press
ISBN: 1000611094
Category : Computers
Languages : en
Pages : 832

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Book Description
Intellectual property owners who exploit new ways of reproducing, distributing, and marketing their creations digitally must also protect them from piracy. Multimedia Security Handbook addresses multiple issues related to the protection of digital media, including audio, image, and video content. This volume examines leading-edge multimedia securit